Tuesday, January 19, 2010

Madewell just got cooler.

Alexa Chung has announced her collaboration with J Crew's Madewell brand. I believe this fashion risk taker is a genius component to improving this label. The organic vintage VIBE clicked with her interests. These masterpieces will be up for purchase in late August. It looks like the anticipation for summer 2010 just got a little more exciting.

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